How can you integrate artificial intelligence into your business strategy without losing efficiency or governance? Leaders face a major challenge: understanding the concrete opportunities of AI, evaluating its impact on business processes and making informed decisions for their organization. Without a clear vision, AI investments risk being underutilized or misdirected.
The AI-3017 training gives you the keys to drive your organization’s AI transformation. In one day, you explore the fundamentals of artificial intelligence applied to business, discover Microsoft Copilot and its concrete use cases, and learn to define an AI roadmap tailored to your context. You also address governance, ethics and team adoption challenges. This official Microsoft course, delivered by MCT-certified trainers at ITTA in Geneva or Lausanne, equips you with an actionable strategic vision, regardless of your industry.
Module 1: Leveraging AI Tools and Resources for Your Business
Module 2: Creating Business Value from AI
Module 3: Adopting Responsible AI Principles and Practices
Module 4: Adapting AI in Your Organization
Artificial intelligence is fundamentally transforming every industry. For executives, understanding AI is no longer a matter of technological curiosity — it is a strategic necessity. Companies that integrate AI into their operations report significant productivity gains, better decision-making, and a lasting competitive advantage. The AI-3017 training was specifically designed for decision-makers who want to understand AI without delving into technical complexity, so they can make informed choices for their organization.
This official Microsoft course approaches AI from a pragmatic, business-oriented angle. No technical skills are required to attend. The goal is to give you a solid understanding of the possibilities offered by AI — in particular Microsoft Copilot — and to help you identify the most relevant use cases for your business.
The training covers the full decision-making spectrum related to AI in the enterprise. You start by exploring the fundamentals of artificial intelligence and generative AI, with concrete demonstrations of Microsoft Copilot in various business contexts. You then learn to assess your organization’s AI maturity and identify the processes that would benefit most from intelligent automation.
The training also addresses critical aspects of AI governance: regulatory compliance, ethics, data management, and security. You work through realistic scenarios that allow you to build your own adoption strategy. ITTA’s MCT instructors share field experience and guide your strategic thinking adapted to your sector.
Microsoft Copilot is one of the most concrete applications of AI in the enterprise. Integrated into the Microsoft 365 ecosystem, it assists employees with daily tasks: writing, data analysis, meeting summaries, presentation creation. For an executive, understanding the capabilities and limitations of Copilot is essential for planning its deployment and maximizing its adoption.
During the training, you discover how Copilot works, what the technical and organizational prerequisites are for its deployment, and how to measure its impact on team productivity. You also explore best practices for managing change and training your employees to use AI effectively and responsibly.
Deploying AI without a governance framework exposes your organization to legal, reputational, and operational risks. The AI-3017 training helps you define the guiding principles for your AI use. You learn to implement responsible use policies, manage data privacy, and ensure compliance with current regulations, including the European AI Act.
ITTA’s instructors guide you in building a governance framework suited to the size and sector of your organization. You leave with concrete tools for steering AI adoption while managing the associated risks.
ITTA, a Microsoft Learning Partner based in French-speaking Switzerland, delivers this training at its Geneva and Lausanne centers. You can also attend the course in a virtual classroom. MCT-certified instructors combine technical expertise with strategic advisory experience. The official Microsoft course materials (MOC) are included, along with access to demonstration environments.
This one-day training is aimed at CEOs, CIOs, CTOs, digital transformation leaders, and managers who want to understand AI and drive its adoption in their organization. No technical prerequisites are required.
Does this training require technical AI skills?
No, the AI-3017 training is designed for decision-making profiles. It approaches AI from a strategic and business perspective, without going into code or technical configuration.
Who is this training intended for?
CEOs, CIOs, CTOs, digital transformation leaders, managers, and any decision-maker who wants to understand the challenges of AI in order to steer its adoption in their organization.
Does the training cover only Microsoft Copilot?
No, it covers artificial intelligence broadly applied to the enterprise. Microsoft Copilot is presented as a concrete use case, but the training also addresses overall AI strategy, governance, and opportunity assessment.
How does this training help define an AI strategy?
You work with methodological frameworks to assess your organization’s AI maturity, identify priority use cases, and build a realistic roadmap with measurable success indicators.
Does the training address the regulatory aspects of AI?
Yes, you explore AI governance principles, ethical considerations, and the implications of the European regulatory framework for enterprise AI use.
Can I take this training remotely?
Yes, ITTA offers this training in-person in Geneva and Lausanne as well as in a virtual classroom, with the same quality of instruction and interaction with the MCT instructor.
Monday to Friday
8:30 AM to 6:00 PM
Tel. 058 307 73 00
ITTA
Route des jeunes 35
1227 Carouge, Suisse
Monday to Friday, from 8:30 am to 06:00 pm.
