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Training: Optimize Your Public Speaking and Enhance Your Presentations

Ref. COM-OPPPRP
Duration:
1
 jour
Exam:
Not certifying
Level:
Fondamental

Training to Optimize Your Public Speaking and Refine Your Presentations

Speaking in public has become an essential lever for advancing your career and increasing your professional impact. Yet even experienced professionals may feel pressure when it comes to convincing an audience, presenting a strategic idea, or defending a project in front of decision-makers. The ability to deliver a clear message, gain buy-in, and maintain attention is not innate—it relies on practical techniques, confident posture, and communication that is tailored to the audience.

Developing authentic and persuasive public speaking skills

This public speaking course is designed to help you build confidence through a practical and personalized approach. It guides you in structuring your messages, strengthening your presence, and refining your visual presentations to turn them into powerful tools of influence. You will learn how to manage stress, capture attention from the very first moments, and adapt your speech to different types of audiences, whether executives, clients, or team members. Each session focuses on hands-on application, enabling you to immediately practice the techniques covered and develop long-lasting professional reflexes.

Participant Profiles

  • Managers and team leaders
  • Project managers and coordinators
  • Customer-facing or sales professionals
  • Employees presenting ideas or projects
  • Anyone looking to improve their public speaking skills

Objectives

  • Identify your strengths and areas for improvement in public speaking.
  • Enhance your visual aids to gain clarity and influence, especially in decision-making contexts.
  • Structure your presentations and use storytelling to capture your audience’s attention.
  • Improve stress management and channel your energy in a positive way.
  • Strengthen your presence through voice, posture, and gestures.
  • Adapt your style and key messages to different audiences and contexts.

Prerequisites

  • No technical knowledge required
  • Be involved in communication or presentations in a professional setting
  • Have a basic understanding of communication challenges in a business environment

Course Content

Module 1: Review Your Presentation

  • Analyze presentation objectives
  • Structure key messages
  • Adapt content to the audience
  • Define the call to action to guide decision-making

Module 2: Develop an Effective Communication Strategy

  • Identify stakeholder expectations
  • Adapt posture and speech to audience profiles
  • Strengthen message clarity and influence

Module 3: Master Storytelling

  • Understand the structure of impactful storytelling
  • Create an engaging narrative flow
  • Use emotions to enhance engagement

Module 4: Manage Emotions and Stress

  • Apply stress management techniques
  • Transform anxiety into positive energy
  • Develop a confident posture

Module 5: Optimize Presentation Techniques

  • Work on verbal, paraverbal, and non-verbal communication
  • Improve voice, pace, and use of silence
  • Strengthen alignment between message and body language

Module 6: Practice and Action Plan

  • Participate in guided practice sessions
  • Receive personalized feedback
  • Build an individual action plan

Documentation

  • Digital course materials included

Lab / Exercises

  • This course provides you with exclusive access to the official Microsoft lab, enabling you to practice your skills in a professional environment.

Complementary Courses

Eligible Funding

ITTA is a partner of a continuing education fund dedicated to temporary workers. This fund can subsidize your training, provided that you are subject to the “Service Provision” collective labor agreement (CCT) and meet certain conditions, including having worked at least 88 hours in the past 12 months.

Additional Information

Understanding the strategic importance of public speaking

Public speaking is more than a communication skill. It is a leadership lever, an influence tool, and a key factor in professional success. In fast-paced environments where decisions are made quickly, the ability to engage an audience offers a significant competitive advantage. Mastering public speaking not only helps convey a message but also creates engagement, inspires action, and guides decision-making. This is why attending a public speaking course focused on practical skills and personal impact is essential for anyone aiming to strengthen their professional presence.

The key drivers of influential speaking

Effective public speaking relies on the ability to structure ideas clearly and align them with a specific objective. A successful presentation is not just an information sequence; it follows a narrative that leads the audience to a clear conclusion. A public speaking training emphasizes the development of key messages, persuasive logic, and practical examples to ensure lasting impact. Persuasion does not rely solely on content; posture and voice also play a crucial role. A steady voice, controlled pace, and intentional pauses enhance credibility and build a strong presence.

Using emotions strategically

Speaking in public often generates stress, but this emotion can become a source of energy when managed correctly. Public speaking training provides tools to transform stress into persuasive strength. Techniques such as controlled breathing, positive visualization, and mental focus help create optimal speaking conditions. Equally important is managing the audience’s emotions. Creating an emotional connection through a story, anecdote, or question helps capture attention and maintain engagement throughout the presentation.

The essential role of storytelling

The most impactful presentations are not technical demonstrations but narratives built around a central message. Storytelling makes ideas memorable, evokes emotion, and turns a presentation into a compelling experience. Public speaking courses teach easy-to-apply narrative structures. These techniques help you create a message with a powerful opening, a logical development, and a conclusion that drives action. This method is effective in internal meetings, client presentations, and public conferences.

Adapting your style to your audience

Effective communication depends on adaptation. The same message cannot be delivered in the same way to executive leaders, operational teams, or strategic clients. A public speaking course teaches you how to identify expectations and adjust tone, vocabulary, and structure accordingly. This ensures that your message is better received and more influential.

Building authentic and impactful presence

Strong public speaking is anchored in authenticity. Audiences quickly detect scripted speech or a disconnected posture. The key to impactful presence lies in aligning voice, body language, and intention. Developing presence involves working on posture, eye contact, and energy management to communicate conviction and build trust.

Creating engagement through visual structure

Visual aids are essential in supporting decision-making. Poorly designed slides can reduce credibility, while clear and structured visuals reinforce the speaker’s message. Public speaking training helps optimize visual materials by simplifying information, highlighting key messages, and supporting the narrative effectively.

FAQ

What is the ideal presentation length to sustain attention?
An effective presentation should not exceed twenty minutes without interaction. Introducing a question or example helps re-engage the audience.

How can I manage stage fright before speaking?
Stage fright can be managed with diaphragmatic breathing and positive mental preparation. The goal is not to eliminate emotion but to channel it productively.

Why use storytelling in a professional presentation?
Because story-driven content is more memorable and generates faster engagement than raw data or technical arguments.

Is this public speaking training suitable for introverts?
Yes, the techniques taught apply to all communication styles. The goal is to enhance natural strengths, not change personality.

Is it necessary to use visual slides?
They are not mandatory, but when designed effectively, they clarify the message and support audience decision-making.

Prix de l'inscription
CHF 800.-
Inclus dans ce cours
  • Training provided by a domain expert
  • Customized situational activities tailored to your challenges
  • Digital documentation and support materials
  • Achievement badge
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Contact

ITTA
Route des jeunes 35
1227 Carouge, Suisse

Opening hours

Monday to Friday
8:30 AM to 6:00 PM
Tel. 058 307 73 00

Contact-us

ITTA
Route des jeunes 35
1227 Carouge, Suisse

Make a request

Contact

ITTA
Route des jeunes 35
1227 Carouge, Suisse

Opening hours

Monday to Friday, from 8:30 am to 06:00 pm.

Contact us

Your request