DM-CM
During this training you will learn the basics and main techniques of community management.
Fundamental
3
days
Présentiel, Virtual
Dès CHF 1'850.-
Digital Marketing is ubiquitous and affects all companies that have decided to change their business model. SMEs with a higher degree of digitalization now believe that the financial commitment has paid off. 76% of companies believe that Digital Marketing will radically change the market. We must therefore expect an increase in future investments in this area, and the SMEs that will succeed will be those that will be able to seize the opportunities of digital in their customer approaches.
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During this training you will learn the basics and main techniques of community management.
During this training you will learn how to write and design content for the web (blog, social networks, website).
This course will provide you with the skills of a web project manager, including the estimated budget, schedule of Internet expenses, etc.
Email marketing remains one of the most effective ways to build customer loyalty, however it requires good preparation to achieve its results.
During this training you will learn the basics and mechanisms of data on the web and social networks.
During this training participants will learn how to use online reputation tools and analyze their web and social networks presence.
In this course, you will learn how to use digital tools allowing you to automate the actions of LeadGen for your business and above all, you will put your strategy into practice.
During this training, you will learn the basics and mechanisms of inbound marketing (the different levers) and marketing automation.
Mobile marketing is marketing on or with a mobile device, such as a smartphone. Mobile marketing can provide customers with time and location sensitive, personalized information that promotes goods, services and ideas. What will it cost to get involved? Are you confused by terms such as App or SMS? it’s important that you can make the right decision for your business.
This training is intended for entrepreneurs, communication managers, future community managers who want to learn how to identify business opportunities and sell on social networks.
Train in SEO, SEM, and SMO to improve the visibility of your website and increase the number of visitors.
This training is intended for entrepreneurs, communication managers, future community managers and social media managers who want to learn the basics of strategy on social networks.
Du lundi au vendredi, de 8:30 à 18:00.
Monday to Friday, from 8:30 am to 06:00 pm.