Training: Social Selling – Social Commerce

Ref. DM-SE

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Duration:

1

day

Exam:

Not certifying

Level:

Fundamental

Funding:

Temptraining

ITTA | Trainings | Digital Marketing | Social Media Optimization - SMO | Social Selling – Social Commerce

Description

This training is intended for entrepreneurs, communication managers, future community managers who want to learn how to identify business opportunities and sell on social networks. During this training the participants will learn the basics and the main techniques.

Participant profiles

Communication Managers
Marketing Managers

Objectives

Define a social selling and social commerce strategy
Know the basic principles, the different platforms that lend themselves to it

Prerequisites

Basic knowledge of internet browsing

Course content

Module 1: Social Selling Platforms

Definition and challenges
LinkedIn, inventory of Social Selling
Twitter, inventory of Social Selling
The establishment and animation of networks
Exercise / Project

Module 2: Social Commerce Platforms

Definition and challenges
Facebook, inventory of Social Commerce
Instagram, inventory of Social Commerce
The establishment and animation of networks
Knowledge quiz

Documentation

Digital courseware included

Complementary courses

Social Media Marketing | DM-SM

Temptraining funding

ITTA is a partner of Temptraining, the continuing education fund for temporary workers. This training fund can subsidize continuing education for anyone who works for an employer subject to the Collective Work Agreement (CCT) Rental of services.