MY ACCOUNT

Training: Community Management

Ref. DM-CM

Duration:

3

days

Exam:

Not certifying

Level:

Fundamental

Funding:

Home > Trainings > Digital Marketing > Digital Strategy > Community Management

Description

This training is intended for entrepreneurs, communication officers, future community managers wishing to learn the basics of animation on social networks. During this training participants will learn the basics and main techniques of community management.

Participant profiles

Profiles of participants
Communication Manager
Marketing Manager
Entrepreneur
Professional
Community Manager

Objectives

Know how to define a Community Management strategy
Know the principles of moderation

Prerequisites

Basic knowledge of internet browsing

Course content

Module 1: Community Management user manual

Definition of the Community Manager’s missions
The challenges of Community Management
Animation of posts (structures of publications on social networks)

Module 2: Build the community and measure the actions of Community Management

Building and animating communities
Streaming and tense and structured monitoring
Key indicators
Possible tools to implement (Buffer, Hootsuite)
Knowledge quiz

Module 3: Moderation on social networks

How to moderate
Preventing a bad buzz / Treating a bad buzz
Facebook Page Exercise

Documentation

Digital courseware included

Complementary courses

Temptraining funding

ITTA is a partner of Temptraining, the continuing education fund for temporary workers. This training fund can subsidize continuing education for anyone who works for an employer subject to the Collective Work Agreement (CCT) Rental of services.

Prix de l'inscription

CHF 1'850.-

Inclus dans ce cours

Training provided by a domain expert
Customized situational activities tailored to your challenges
Digital documentation and support materials
Achievement Badge

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