Training: Be innovator with Design Thinking

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Design Thinking is an agile innovation approach that places people at the heart of the innovation process, alternating listening, analysis, ideation, creation, prototyping, validation.

Participant profiles

  • Anyone participating in the company’s innovation process
  • Directors
  • Marketing directors
  • Sales team
  • Human ressources
  • Production
  • R&D


  • Understand how the Design Thinking method works
  • Know the factors that promote innovation
  • Develop your own innovative strength and that of your team
  • Be able to apply the TD steps to an innovation project
  • Know and apply Design Thinking methods and tools


  • No prerequisites

Course content

Module 1: Introduction

  • Presentation of the participants
  • The educational approach

Module 2: Innovation

  • Explode the myths of innovation
  • How does an innovation process start?
  • The stages of an innovation process
  • The differences between DT and other innovation methods

Module 3: Design Thinking

  • What is Design Thinking?
  • The different steps
  • The strong values ​​of DT

Module 4: Inspiration / Immersion phase

  • The 5 key skills to practice
  • Prepare your innovation project
  • Define the conceptual framework
  • Build a DT team
  • Understand and observe users
  • Define extreme profiles
  • Conduct interviews
  • Use immersive empathy
  • Share insights and ideas

Module 5: Ideation phase – From ideas to actions

  • What are the stages of a creative process
  • Define the criteria for the success of an idea
  • Use creative techniques to diverge
  • Structure the ideas found during the divergence phase
  • Use idea selection techniques to converge

Module 6: Prototyping phase

  • What is a rapid prototype?
  • The advantages of the prototype
  • Example of prototypes
  • Prototyping workshop
  • Test the prototype with users


  • Digital courseware included

Lab / Exercises

Each part includes practical group-oriented exercises:

Inspiration / Immersion phase

  • Observation
  • Interviews
  • Empathy
  • Immersive

Ideation phase – From ideas to actions

  • Lego serious play
  • Brainwrinting
  • Brainstorming

Prototyping phase

  • Rapid prototyping of an idea

Complementary courses

Temptraining funding

ITTA is a partner of Temptraining, the continuing education fund for temporary workers. This training fund can subsidize continuing education for anyone who works for an employer subject to the Collective Work Agreement (CCT) Rental of services.
Prix de l'inscription
CHF 1'600.-
Inclus dans ce cours
  • Training provided by a domain expert
  • Customized situational activities tailored to your challenges
  • Digital documentation and support materials
  • Achievement badge

jeu27Juin(Juin 27)09:00ven28(Juin 28)17:00Genève, Route des Jeunes 33B, 1227 Carouge Etiquettes de sessionORG-DESI

lun26Aoû(Aoû 26)09:00mar27(Aoû 27)17:00Lausanne, Avenue Mon repos 24, 1005 Lausanne Etiquettes de sessionORG-DESI

jeu17Oct(Oct 17)09:00ven18(Oct 18)17:00Genève, Route des Jeunes 33B, 1227 Carouge Etiquettes de sessionORG-DESI

lun16Déc(Déc 16)09:00mar17(Déc 17)17:00Lausanne, Avenue Mon repos 24, 1005 Lausanne Etiquettes de sessionORG-DESI

Horaires d’ouverture

Du lundi au vendredi, de 8:30 à 18:00.


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Opening hours

Monday to Friday, from 8:30 am to 06:00 pm.

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